Ten
Reasons Why You Should Hire DeWinter Communications, Inc.
1. 25 Years of Marketing, Public Relations, and Media Experience
Since 1981, Courtney DeWinter has worked as a member of the print
media, a corporate communications specialist, a public relations
agency consultant, or the principal of her own communications firm.
For every service that’s listed in our scope of services,
she has direct experience in them.
2. Accomplished Writing and Editing Skills
It’s fairly rare to have a marketing and PR person who’s actually
been a journalist, or a journalist who’s been a PR person. This dual-track
career experience enhances work on both sides of the fence. A PR pro who’s
been a journalist knows how to craft stories, work with the media, and develop
understandable communications. A journalist with a PR background knows how
to wade through a sea of corporate materials and quickly glean the information
needed to write a document.
3. National, Regional, and Local Media Relations Experience
It’s important to understand the differences a story angle would take
if it is being developed for a local, regional, national, or industry trade
publication. Experience with a wide variety of media types results in better
media relations programs overall.
4. Cost-effective and Value-oriented
A “virtual” agency provides all the benefits of an agency (experience,
resources, and creative power), but does not have the associated expenses that
traditional agencies MUST charge to cover their overhead.
5. Maneuverable, Quick-Moving
A team comprised of entrepreneurial, experienced, independent consultants means
you get a fast-moving team that understands “time is money.” Plus,
consultants who are successful bring a wealth of practical, real-world experience
to the table, for your benefit.
6. Customized Teams
A Coloradan for roughly 30 years, Courtney DeWinter maintains an extensive
network of independent communications professionals. These account team members
only are used when they are needed, and for specific facets of a program,
thus reducing overhead and costs.
7. Down-to-earth People You Can Trust
Where we come from, a handshake and one’s word of honor mean something.
Granted, we will still require that you sign a contract so everyone’s
clear about what we are going to do and how much it will cost. But we are real,
authentic, passionate about what we do, and honest. Basically, this means we
honor our commitments, get projects done on time and on budget, and maintain
long-term client relationships.
8. Creative and Effective Programs
We consume all sorts of information from industry publications, business publications,
industry gurus, and more. Then, we put it all together and apply the best
practices and best thinking from many different disciplines to the problem
we need to solve for you.
9. Easy To Work With
Agency principal Courtney DeWinter is a solid Midwesterner. Our work style
is to be friendly, fun, and yet, assertive enough to get the job done. And
we don’t let our egos get in the way of good work and good solutions.
10. A Deep and Abiding Interest in Your Business
We’ve marketed everything from high-tech tennis racquets to gourmet horse
treats to computer software. We take the time to really get to know your industry,
wrap our arms around it, and really learn about your business.. This helps
us make recommendations that truly make sense for you and your target audiences.
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